Many writers are excited by the possibilities of self-publishing on the Kindle, but what's the best way to go about it? A new platform demands a new strategy.
Unless you are an established author with a following, consider starting with novellas rather than full-length novels. Price them at 99 cents and make sure your cover art is professional and eye-catching.
Not ready to give up on your characters after only 20,000 to 30,000 words? Tell your story in episodes - 20,000 to 30,000 words per episode - and market them as a series clearly in your product descriptions.
Why should you aim at low-priced short books? 99 cent titles sell very well on the Kindle, and they sell consistently, too. If your book is a good one it will sell consistently month after month.
If you write a series, you can always bundle them together later and sell the combined series for a higher price.
99 cent short novellas with catchy titles and great covers are a terrific way to test the waters with the Kindle.